GTM Engineer – Outbound Prospecting & Inbound
About us
Adasight helps startups and scale-ups unlock their growth potential with the help of data. As an interdisciplinary team, we bridge growth methodologies with technical expertise and execution.
We consist of data-savvy marketers, product analysts, data engineers, and analysts, to tackle what we call Growth Analytics: Combining acquisition-marketing analytics and product analytics. Some of our clients are cool startups like Personio and Sift.
Growth doesn’t stop with our clients but is part of our company DNA for professional development and career progression. We believe that professional success should not depend on where you have started, but on where you want to go and how eager they are to get there. As a global remote team, we adopt new technologies and ideas in a rapidly changing world.
Join our team, to be part of the future of work, and build something truly meaningful.
About Adasight
Adasight is a fast-growing consultancy at the intersection of growth, analytics, UX/UI, and AI. We partner with startups and scale-ups across North America and Europe to:
- Build strong data foundations
- Uncover actionable insights
- Scale growth through experimentation and automation
We’re not your typical agency — and not just a consultancy. Alongside client work, we’re building our own internal AI product platform, so you’ll join a team equally focused on innovation and impact.
About the Role
As a GTM Engineer, you’ll help design and run a repeatable outbound and inbound prospecting engine. This role blends research, personalization, automation, and process engineering to ensure our pipeline is filled with high-quality opportunities.
You will:
- Research and identify companies that fit our Ideal Customer Profile (ICP)
- Craft personalized outreach via email and LinkedIn
- Qualify inbound leads from events, webinars, and other campaigns
- Use automation and analytics to track, measure, and improve GTM performance
This is a hands-on, impact-focused role where success comes from precision, creativity, and consistency.
Key Responsibilities
Outbound Research & Personalized Outreach
- Research a set number of new companies per day matching our ICP
- Identify the right decision-makers and craft one customized email + one LinkedIn message per contact
- Go beyond first-name personalization — add company context, pain points, and proof points relevant to the prospect
- Log all outreach in the CRM with full details (company researched, contact info, outreach copy, timestamps)
- Track opens, replies, and follow-up actions to optimize response rates
Inbound Lead Qualification
- Review and qualify inbound leads from webinars, events, and campaigns
- Assess fit using ICP criteria, engagement data, and role relevance
- Send tailored follow-ups and schedule next steps according to the playbook
- Maintain a clean, up-to-date CRM pipeline
Process & GTM System Building
- Work with leadership to optimize messaging templates, ICP criteria, and outreach cadences
- Use automation tools to streamline repetitive tasks while keeping outreach highly personalized
- Monitor performance metrics and run small experiments to improve conversion rates
Tools & Resources Provided
- CRM for pipeline, task management, and reporting
- Company domain email & LinkedIn account
- Messaging templates, ICP documentation, personalization checklists
- Webinar/lead list exports and engagement data
- Access to automation and enrichment tools
What We’re Looking For
- Proven experience running targeted outbound and/or inbound prospecting campaigns
- Excellent written communication with a knack for high-quality personalization
- Strong organizational skills and CRM management experience
- Comfortable tracking metrics and iterating for improvement
- Familiarity with outbound tools and LinkedIn outreach best practices is a plus
- Bonus: experience with automation platforms (e.g., Apollo, HubSpot, Lemlist, Zapier)
Benefits
- 💻 Fully Remote & Flexible Work – Work from anywhere with flexible hours (3–4 hours overlap with Europe preferred)
- 🌍 International Exposure – Collaborate with clients and colleagues across 11+ nationalities
- 🎓 Continuous Learning – Access to our Adasight Academy training programs in analytics, experimentation, and AI workflows, plus sponsored online courses and certifications
- 🛠 Tech-Enabled GTM – Hands-on experience with leading CRM, sales engagement, and automation tools
- 🌴 Time to Recharge – 25 days of paid holiday per year to rest, travel, or focus on personal projects
- 💡 Career Growth Path – Opportunity to evolve into a full-time GTM leadership role as we scale
- 💰 Performance Bonus – Based on meetings booked and qualified opportunities created
Why Join Adasight?
You’ll work directly with leadership to engineer the GTM function from the ground up — combining outbound precision, inbound lead nurturing, and smart automation. This role is perfect if you want to be part of a global, data-driven team and shape the systems that fuel business growth.
How to Apply
Send your CV and a short cover letter to careers@adasight.com with "GTM Engineer" in the subject line. Tell us how you’d design and execute a high-conversion prospecting system.
