Model Your B2B Growth With Confidence
Selling to businesses on a subscription or retainer model? This growth template helps you break down the full customer journey—so you can model revenue, retention, and churn with accuracy.
Whether you're running a SaaS, service, or platform business, use this model to simulate the long-term impact of changes across your acquisition, onboarding, and retention funnel.
What You’ll Get
- A plug-and-play spreadsheet tailored for B2B subscription businesses
- Forecasting by funnel stage: Acquisition → Onboarding → Retention → Expansion → Churn
- Revenue cohort tracking for each stage of the customer journey
- Built-in simulation to test changes and visualize impact on future income
- Clean structure and clear input fields for quick setup
What’s Inside the Growth Model
- Advanced Funnel Stages: Acquisition → Onboarding → Retention → Expansion → Churned.
- Revenue Segmentation: Tracks cohort revenue from each business client based on retention milestones.
- Impact Simulation: Understand how changes to onboarding or churn affect long-term revenue.
Who is this for?
✅ B2C SaaS or digital subscription founders
✅ Growth and marketing teams managing acquisition and churn
✅ Anyone seeking a clear financial model for subscription growth
Why This Template Works:
Predictive: Helps simulate future revenue under different growth assumptions.
Decision-Making Tool: Make data-informed decisions on spend, conversion strategy, or retention efforts.
Plug-and-Play: Pre-filled formulas and clean structure let you start modeling your business immediately.
Frequently Asked Questions
Yes! The template is beginner-friendly with built-in guidance.
You can duplicate the forecast logic to track multiple client segments or tiers.
Absolutely. The cohort and forecast views make it easy to present clear, data-backed projections.